DIRECT MARKETING MANAGER South West, Bristol, Bath
Commercially and customer focused Direct Marketing Manager who is not only analytical but creative too...
Big, exciting challenge with tonnes of scope and responsibility for an exceptional, credible and results-driven Direct Marketing professional to join this fantastic, well-renowned company, leading and managing innovative and creative DM campaigns to drive acquisition, retention and renewals for leading consumer brands.
You will be responsible for developing direct marketing strategies and delivering end-to-end campaigns from concept through to evaluation, using a variety of DM levers to drive customer growth and development including direct mail, inserts, advertising, promotional campaigns, giveaways and web/email marketing.
Highly strategic, commercial, numerical and analytical, along with creative flair, you will demonstrate brilliance in direct marketing and campaign management. Solid communication, influencing and presentation skills and the ability to forge effective relationships with people at all levels are a 'must'. You will work closely with all areas of the business to maximise opportunities and target customers with the right offer at the right time, and gain buy-in from senior management to drive forward your strategies.
Educated to degree level in a marketing/business related subject, and ideally CIM/IDM/PPA qualified, the star candidate will have solid experience in direct marketing, customer acquisition and retention strategies, CRM, and strong digital marketing skills including social media, PPC & SEM. Proven skills in budgeting & forecasting, and team leadership & development are also vital.
Excited by what's on offer and truly believe you have what it takes? Get in touch straight away by sending your CV, highlights and salary expectations to Julia.
CRM, DM, direct marketing, subscriptions, digital, acquisition, retention, loyalty, renewals
Unfortunately, due to the high volume of response expected for this vacancy we are only able to respond to successful candidates.
fishtank operates as an employment agency in relation to this vacancy.
fishtank specialise in marketing & communications recruitment covering the South West, South Wales, Thames Valley & Home Counties regions. Visit our website, www.fishtank.cc for more roles.
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